Entrepreneur of Impact 2026 - Day 3, Round 3: An Impactful Review and Standings
- dougkatz8
- 8 hours ago
- 2 min read
One of the things I've been doing throughout this competition is sharing reviews — not because they're marketing, but because they're honest. They reflect the impact of NULU in the words of the people actually using it, and at a certain point, that matters more than anything I could say.
A recent review stood out because it explicitly mentioned disability. That's not unusual for us, but it made me stop and think about something easy to overlook when you're too close to it.
The scope of impact is broader than the category you start in.
When we designed NULU, it was grounded in a specific problem set: upper extremity limitations, loss of strength, loss of fine motor control. That's where it started.
But when you put something like this into the world and watch how people actually use it, you see something different.
You see seniors managing the natural effects of aging — loss of strength, reduced mobility, multiple conditions stacking on top of each other — trying to hold onto something as basic and important as preparing their own food.
You see individuals who may never have felt comfortable with a traditional knife, whether because of a disability or simply lack of confidence, suddenly having a tool they can control.
You see people managing their health through diet and anti-inflammatory approaches, realizing that eating better starts with the ability to prepare food in the first place.
That's where the impact really is — not in the product itself, but in what the product allows.
Independence
Participation
Control over something that affects daily life in a very real way
We talk about outcomes in broad terms — health, wellness, aging in place — but many of those outcomes trace back to simple, foundational capabilities:
Can you prepare your own food?
Can you do it safely?
Can you do it consistently?
If the answer is no, a lot of other things start to break down. If the answer is yes, a lot of things start to open up.
That's why I keep sharing these reviews. They're not just feedback — they're reminders that the impact isn't theoretical. It's happening in kitchens, in homes, in daily routines most people take for granted until they can't. And they're reminders that the scope of that impact is wider than any one group.
Where We Are in the Competition
We're currently in Round 3 and sitting in 2nd place. There are 15 people remaining, and 10 will move forward to the next round.
That only happens with continued support. If you've been voting, thank you — it takes a few seconds and it does make a difference.
Final Thought
The longer we do this, the clearer it becomes: impact doesn't stay contained. You start with a specific problem, but if the solution is designed well, it expands. And sometimes the most important part is simply paying attention to where and how that expansion happens.
That's where you learn what you're really building.
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